What is the Military Appreciation Incentive?

As a special thank you to the brave members of our Military, we are offering a $500 Military Appreciation Incentive toward the purchase or lease of a new Lincoln.* 

After you have confirmed your eligibility, claim your Military Appreciation Certificate here

Who is Eligible for the Military Appreciation Incentive? 

Active: Active Military Personnel in the Army, Navy, Air Force, Marines, Coast Guard National Guard, Reservists Serving on Active Duty and members of the Delayed Entry/Enlistment Program (DEP). This includes Spouses and Surviving Spouses.

Veterans: A person who served in the active military, naval, or air service, and who was discharged or released there from under conditions other than dishonorable. (Within 24 months of separation)

Retirees: A military retiree is any member or former member of the uniformed services who is entitled, under statute, to retire or retirement (this typically requires 20 years of service). They will receive a pension as a retiree. This also includes those with a medical retirement.

National Guard and Honor Guard: These individuals would be eligible under the current branch of service that they serve (Army, Navy, Air Force, Marines, Coast Guard).

Reservists: Must be on orders to deploy or were a veteran within 24 months of separation.

*Military Appreciation Cash is available to active members, retirees, veterans within 24 months of separation of an eligible military branch, spouses/surviving spouses and other household members who are U.S. residents. This program provides $500 Bonus Cash on a purchase or lease of eligible new 2020/2021/2022 Lincoln vehicle. Not available on Continental Coach Door. May be used with other Lincoln public offers. Limit 5 purchases or leases. U.S. residents only. Take new retail delivery from an authorized Lincoln Dealer's stock by January 3, 2022. Contact your dealer for complete details and eligibility.